Superpower Girls

Superpower Girls: Female Representation in the Sci-fi/Superhero Genre

A study by Women’s Media Center and BBC, October 2018

SuperheroStudy

Key take-aways:

  • “Every demographic group we spoke to expressed a strong desire for more female superheroes…”
  • “Female sci-fi/superheroes are more impactful sources of inspiration for girls than male heroes are for boys, empowering girls—and especially girls of color—to believe they can achieve anything they put their mind to.”
  • “Teen girls are significantly less likely than teen boys to describe themselves as confident, brave, and heard. And these challenges are even more pronounced for girls of color.”
  • “Despite notable campaigns to boost women in Science, Technology, Engineering and Mathematics (STEM), we still see a 23-point gender gap between teen boys and girls with regards to interest in STEM careers.”
  • “1 in 3 teens [including boys] agree that girls have fewer opportunities than boys to be leaders.”
  • “If you can’t see her, you can’t be her,” BBC America President Sarah Barnett

Library considerations:

  • How many sci-fi/superhero movies for teens does my library show featuring strong female leads?
  • How many strong female leads does my library emphasize when we have sci-fi/superhero fandom events?
  • Looking at displays of TV and movies for teens in my library and at my library’s online presence, how many items feature a strong female lead?
  • What percentage of my library’s teen advisory council (or similar) are girls? Is this representative of the percentage of regulars who are teen girls?
  • Looking at the leadership opportunities my library offers teens, what percentage are offered to teen girls? Is this representative of the percentage of regulars who are teen girls?

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